I Build Marketing Systems That Drive Growth.

I’m a Growth Marketing & MarTech professional helping businesses scale through a combination of data, automation, customer psychology, and performance-driven strategies.

From acquiring the right audience to building automated customer journeys, my focus is simple — creating marketing ecosystems that generate measurable business outcomes.

My Capabilities → Let's Connect →
Abhijeet Gondane
Active Status

Abhijeet Gondane

Growth & Automation

About Me

Marketing Today Needs More Than Campaigns.

8+ Years of Experience

Connecting Marketing Systems Directly with Business Revenue.

Modern growth is not about random marketing campaigns or vanity metrics. It requires building cohesive systems where data, automation, and customer psychology align.

With over 8 years of hands-on expertise across B2B SaaS, tech, and service-based companies, I build custom growth engines that optimize customer journeys from initial discovery to retention.

Let's Connect →

A Connected Growth Ecosystem

The five core pillars that drive repeatable scale.

Data

Identifies growth opportunities

Technology

Drives operational efficiency

Automation

Scales customer journeys

Content

Builds authority and trust

Performance Channels

Accelerates acquisition at scale

Capabilities

What I Bring Together

Growth Marketing

Architecting full-funnel strategies that align customer acquisition with scalable revenue growth.

GTM Planning Demand Generation Funnel Optimization Growth Experiments Journey Mapping CRO Strategy

Marketing Automation & MarTech

Designing connected software ecosystems to eliminate friction, automate workflows, and scale personalization.

CRM Architecture Lifecycle Automation Lead Nurturing Data Integration Lead Scoring Operations Scale

Performance Marketing

Executing paid media campaigns with mathematical precision to optimize CAC and maximize ROI.

Google Ads LinkedIn Ads Meta Advertising CAC Optimization Paid Acquisition Attribution Setup

SEO & Future Search Strategy

Optimizing digital footprints for search engines and generative AI-driven search models (GEO/AEO).

Organic Strategy Content Architecture Technical SEO AI Search (GEO/AEO) Intent Mapping Authority Building

Marketing Analytics

Deploying advanced tracking systems to convert raw behavioral data into actionable growth insights.

GA4 Setup GTM Tagging Funnel Analysis Looker Dashboards Customer Insights Attribution Modeling
Work History

Professional Experience

Growth Marketing Expert

ekSource Technologies, Inc. • Full-time
Mar 2025 - Present 1 yr 4 mos
Active
Growth Strategy
1.2+ Yrs
MarTech Lead
Full Stack
CDP & APIs
  • Leading growth marketing strategy and enterprise MarTech integrations, directly connecting operations with business revenue growth.
  • Architecting custom data tracking ecosystems (Segment CDP, server-side GTM, and HTML5 DataLayer custom integrations) to prevent data attribution leakage.
  • Managing multi-channel performance advertising systems (Google Ads, Meta Ads, and LinkedIn Ads) focused on high-efficiency lead generation.
  • Designing and deploying automated lead scoring models, CRM workflows (HubSpot/Salesforce), and lifecycle triggers to improve lead-to-opportunity velocity.
Growth Strategy Segment CDP Server-side GTM API Integration Funnel Optimization

Performance Marketing

TransImpact • Full-time
Jun 2023 - Nov 2024 1 yr 6 mos
+28%
ROAS Increase
-35%
CPL Reduction
₹30L+
Monthly Budget
  • Led end-to-end performance marketing strategy across Google, Bing, and LinkedIn, managing budgets of ₹30+ lakhs/month.
  • Assembled and mentored a team of 5 specialists, implementing data-driven optimization frameworks that improved overall ROAS by 28% and reduced CPL by 35%.
  • Unified two corporate websites into one performance-driven platform, increasing conversion rate by 18% while maintaining high CAC efficiency.
  • Implemented granular keyword and audience segmentation strategies that increased qualified lead volume by 42% at a stable spend.
  • Collaborated with sales and product teams to improve lead quality and pipeline contribution, achieving 95%+ MQL-to-SQL alignment.
Performance Marketing Paid Search CAC Optimization Team Leadership Attribution Strategy

Sr. Business Analyst

Merkle Sokrati • Full-time
Nov 2021 - May 2023 1 yr 7 mos
+31%
CTR Lift
+26%
ROI Increase
₹20L+
Account Budget
  • Managed high-stakes PPC accounts across multiple verticals (education, ecommerce, BFSI) with budgets up to ₹20 lakhs/month.
  • Improved CTR by 31% and CVR by 24% across key accounts through strategic ad copy testing, landing page optimization, and audience refinement.
  • Delivered comprehensive quarterly business reviews to C-level stakeholders, translating data insights into actionable strategies that increased client ROI by an average of 26%.
  • Mentored junior analysts on campaign optimization best practices, improving team efficiency by 35% and establishing standardized account reporting.
Business Analysis SEM / PPC CVR Optimization Client Consulting A/B Testing

Digital Marketing Executive

Everest Web Solutions Pvt. Ltd. • Full-time
May 2019 - Oct 2021 2 yrs 6 mos
+22%
CVR Average Lift
98%
Client Retention
15+
Client Accounts
  • Managed multi-channel Google Ads and SEO campaigns for 15+ clients with budgets up to ₹15 lakhs/month.
  • Optimized keyword strategies and landing pages that improved conversion rates by 22% on average.
  • Implemented A/B testing frameworks resulting in a 19% improvement in click-through rates across accounts.
  • Coordinated with design and content teams to develop performance-driven creative assets, keeping client retention at 98%.
Google Ads Search Engine Optimization A/B Testing Account Management Creative Strategy

Digital Marketing Consultant

Ideas To Impacts • Full-time
Mar 2018 - Apr 2019 1 yr 2 mos
+45%
Social Growth
22%
Email Open Rate
8+
Client Brands
  • Formulated and executed integrated digital marketing strategies for B2B and B2C brands across social media, email, and content channels.
  • Grew social media following by 45% for key clients through data-driven content strategies and community management.
  • Implemented email marketing campaigns achieving 18-22% open rates and 4-6% click-through rates.
  • Conducted market research and competitive analysis to inform strategic positioning for 8+ client accounts.
Digital Strategy Social Media Marketing Email Automation Market Research Brand Messaging
My Growth Framework

How I Approach Growth

01

Understand

Before execution, understand:

  • Market
  • Audience
  • Competitors
  • Customer problems
  • Buying behavior
02

Build

Create the foundation:

  • Positioning
  • Messaging
  • Funnels
  • Automation
  • Tracking systems
03

Launch

Execute across channels:

  • Search
  • Social
  • Email
  • Content
  • Automation
04

Optimize

Improve using:

  • Data analysis
  • Experiments
  • User behavior
  • Conversion insights
05

Scale

Convert successful experiments into predictable growth systems.

Technology Stack

Tools I Work With

Marketing Automation & CRM

  • HubSpot
  • Salesforce
  • WhatsApp Business API
  • Email Automation Platforms

Analytics

  • Google Analytics 4 (GA4)
  • Google Tag Manager (GTM)
  • Looker Studio
  • Search Console
  • Microsoft Clarity

Advertising Platforms

  • Google Ads
  • LinkedIn Ads
  • Meta Ads
  • Microsoft Ads

SEO & Research

  • Semrush
  • Ahrefs
  • Screaming Frog

AI & Productivity

  • ChatGPT
  • Gemini
  • Claude
  • AI-assisted Workflows

Customer Data & CDPs

  • Segment (CDP)
  • RudderStack
  • Hightouch (Reverse ETL)
  • BigQuery & Snowflake
  • Census Data Sync

Data Layer & Custom API

  • Custom JavaScript Tracking
  • HTML5 DataLayer Setup
  • Webhooks & REST APIs
  • Server-Side GTM
  • JSON Schema Mapping

Product Analytics & PLG

  • Amplitude Analytics
  • Mixpanel
  • Heap Product Tracking
  • Customer.io (Lifecycle)
  • In-App Behavioral Triggers
My Marketing Belief

Marketing Is A System, Not A Checklist.

Great marketing happens when creativity meets data and technology. The future belongs to marketers who can understand customers, build automated systems, use AI intelligently, and connect every marketing activity to business growth.

Currently Exploring

The future of marketing:

  • AI-powered Marketing Automation
  • Generative Engine Optimization (GEO)
  • AI Search Visibility
  • Revenue Operations
  • Customer Journey Intelligence
  • Personalization at Scale
Contact Page

Let's Build Smarter Growth Systems.

Let's connect.

Interested in discussing: Growth Strategy, Marketing Automation, Digital Transformation, or MarTech Implementation.

Transmission complete.